418: She Took Her Clean Beauty Business From Instagram to the NYC Oculus

Share this:

418: She Took Her Clean Beauty Business From Instagram to the NYC Oculus

Share this:

This week in the guest chair we have Jazmin Alvarez, the visionary founder and chief curator of Pretty Well Beauty, a black-owned clean beauty destination that has been redefining the industry since its launch in 2019. As Pretty Well Beauty celebrates its fifth anniversary, Jazmin shares her inspiring journey from a content producer in the fashion and beauty industry to a successful entrepreneur dedicated to making clean beauty accessible and inclusive for all.

 In this episode she shares about:

  • Believing in Yourself: even when it feels “delusional,” and how this mindset has been key to her success 
  • Clean Beauty: the deep connection between the products we put on our skin and overall wellness
  • Securing Prime NYC Retail Space: the chance encounter that led to becoming the first Black-owned beauty store inside the iconic Oculus 

Highlights Include:

  • 00:00 Intro
  • 03:59 Growing up with clean beauty
  • 09:15 Getting her start in fashion
  • 12:57 Side hustling as a freelancer
  • 17:47 Building Pretty Well Beauty
  • 23:21 Believing in yourself as an entrepreneur
  • 30:10 Importance of clean beauty
  • 38:10 Securing prime NYC real estate
  • 49:54 Journey to profitability 
  • 1:00:00 Tips for entrepreneurs 

Check out episode 418 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: https://sidehustlepro.co/facebook

Meet the host:

Nicaila Matthews-Okome

Hi! I’m Nicaila, the Creator and Host of the Side Hustle Pro Podcast. I started Side Hustle Pro when I was a side hustler myself. I was a digital marketer at NPR by day, side hustler by night. Through the powerful stories shared on this show and the courage to launch my own initiatives, I was able to quit my own job and go full time with Side Hustle Pro.

Watch this Episode on Youtube

201: I QUIT my Job! (REWIND)

ENJOY this EPISODE?

Get more episodes like this delivered right to your inbox. Sign up below to get the weekly episode summaries.

get the free guide

The Ultimate Guide To Getting Your Side Hustle Up & Running!

More like this

Get the free guide
the ultimate guide TO GETTING YOUR side hustle UP & RUNNING