This week I’m back with some life updates, and yes, that includes me having a baby on y’all! Time can move so quickly, it’s so important to take time to reflect on the challenges, milestones and accomplishments in life. I’ve learned to tune out other opinions and appreciate my own journey in motherhood and entrepreneurship.
In this episode I share about:
- Now being a mom of 2 and how entrepreneurship has allowed more freedom to parent
- Personal finance taking the forefront and which books are helping me to reach my financial goals
- The importance of showing up and expressing myself authentically on social media platforms
03:04 Motherhood Reflections
25:50 Financial Planning
27:46 Outsourcing Financial Bookkeeping
34:50 Business Goals
Links mentioned in this episode
- Newsletter: https://sidehustlepro.co/newsletter/
- NicailaTV Youtube: https://www.youtube.com/@NicailaTV
- Side Hustle Pro Website: https://sidehustlepro.co/
- Side Hustle Pro Instagram: https://www.instagram.com/sidehustlepro/
- NicailaTV Instagram: https://www.instagram.com/nicailatv/
- Made Whole By Tiffany Aliche: https://thebudgetnista.com/order-made-whole/
- Get Good With Money By Tiffany Aliche: https://getgoodwithmoney.com/
- Your Journey To Financial Freedom: https://yourjourneytofinancialfreedom.com/
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Nicaila Matthews Okome 0:02
You're listening to side hustle Pro, the podcast that teaches you to build and grow your side hustle from passion project to profitable business. And I'm your host Nicaila Matthews Okome. So let's get started
Hey, friends, welcome. Welcome back to the show. It's Nicaila here, back with a side hustle pro solo episode. So it's been a minute. Go ahead, and you know, sit back, relax, let us pull up some coffee and cheer and let's get reacquainted. Because it's been a while. I can't believe how long it's been since I have done a solo episode. Like, I don't even think correct me if I'm wrong. I don't even think that I talked about the fact that last year I was pregnant and had a whole other baby. On my bike. I don't even think we talked about that y'all had a whole baby on y'all. Like, who am I? Who is it with the secret babies? Anyway, I can't think of the celebrity right now. But I did that. I did that on y'all. And I'm so sorry. But if you watched my Nicaila TV YouTube channel, you would have seen my baby moon, yes, you would have. If you're on my email list, I emailed you about that blog. So you would have seen that too. So make sure you are signed up over at side hustle pro.co/newsletter so that you don't miss any of this. And also subscribe to my personal YouTube channel Nicaila. TV as well as the side hustle Pro YouTube Channel. so you don't miss any of the announcements, because you never know which platform it will come on. So anywho Yes, I am a mom of two now. I'm an entrepreneur. I'm a wife. I am a side hustler. Still I am learning. You know, this year will be what? Six years in business seven years. I don't know I'm losing count. But I'm still learning as you will see, because this year, I plan to get back to that Nicaila Who was sharing with you guys as I learn new things, okay. Yes, I want to interview awesome dope women who have grown their business from side hustle to full time profitable business, but I also am doing that myself. So why wouldn't I share it with y'all? So sorry, I got away from that a little bit. But it's coming back more than that in a second. Let's take my family for a little bit. So yeah, top of 2023 or late 2022 found out we were pregnant. I was super ecstatic. And I just wanting to go mode because I know that okay, I work for myself, we are not going to let that thing happen where I just kind of get so overwhelmed or so tired, really, because pregnancy is so tiring. I knew I had to like really go hard on batch recording, which is what I did. And so because I was doing so many interviews, and also still fighting fatigue and everything that comes with pregnancy, I just didn't have the bandwidth for the updates. And the solo episodes like I wanted to. Now I'm back with that. So what you missed is that I had my baby girl this summer, late summer, and then we have been juggling the life of parents of two. So two is definitely harder than one y'all two is definitely harder than one. Sometimes I just look around and it's amazing to me how you can know something's coming. You can know it's gonna be harder, and yet still be kind of knocked off your feet. Still be overwhelmed. I look around sometimes I'm like, Are these two little humans conspiring against us? Like I am exhausted, Moyo is exhausted. We are sometimes just like, what do we get ourselves into. But I am at the same time still so grateful for my kids. I mean, I feel very grateful to be able to even have kids. I maybe will share more about that a little another time. But right now I'm not ready to. But yeah, I feel so grateful to even be able to have kids. And so I am just like, I'm gonna do whatever it takes to figure it out. I'm going to do what it takes to, you know, always be stay financially stable, and be able to provide them with everything that they need in this world and, and needed. It's not necessarily like any kind of superficial things, but just any kind of resource, any kind of lessons, anything that they need. I want to make sure that I'm able to provide that and I know more than feels the same. We talked about this all the time. And I touched on this a little bit with Sheree. So sassy Jones and her episode in December. Because what I think about now that I have to especially is how grateful I am to have this career in this life that I have created for myself, of course with the support and love of God. But to be able to craft a maternity leave right and to be able to still be home with my daughter but work from home. And by the way, I'm not anti daycare, anything like that she's actually going to be starting that much earlier than Kingston, but it will still be kind of a few times a week rather And the whole time, the whole, you know, rather than every day a week, and to be able to do that and to be able to structure my life around which day she's at daycare is such a blessing. Because what we've realized is that corporate America is really, really not set up. For not even that set up. What am I talking about is not supportive of working parents, both men and women, like the things that we've had to stop our day to do to go, you know, go get Kingston, you know, if he's sick, or if he needs a doctor's appointment, or any kind of appointment, the things that I work through. Now I know y'all understand those of you who are parents, it is a world where you're fighting to climb up the career ladder, while also fighting to be this parent that you want to be however, that looks like for you, I guarantee it's much, much harder when you are working for someone else that said, we're not against it. So as a matter of fact, there was a period during when Kingston was first born, when loyal did go back to work at a tech company and I let him share that story. Another time, we're overdue for a team of CO may catch up, right. And that's just the ebbs and flows of entrepreneurship, which I also try to bring in with my guess because we're never ever saying that we're anti job was just the ultimate goal is to be able to have that flexibility. So you do what you have to do. Entrepreneurship is two steps forward, sometimes one step back or three steps back then five steps forward, whatever, whatever. And I don't even know forward is the right analogy, because you're always moving forward. You're always learning something and taking something from that experience that's bringing you closer, but it's more like sideways like instead of this linear path everyone thinks it's like UPS downs circles sides, all that good stuff. Right. So what we learned that intimately when he did that, well, Kingston was young, because here we were a couple young couple first child home. And once I came off my imposed maternity leave both of us trying to work I happen to have a job where I need to record episodes from our apartment. And but he also has a job where he is, you know, supposed to be in meetings and doing all this stuff. While we have a baby who's looking at us, like, if it's a me, feed me take for walks change me. Caress me, give me a nap all this good stuff. It was hard, it was hard. And people act like they don't understand. Like, they just give you two blinks. When you say Oh, my kid is sick today. They're like, Oh, too bad. So anyway, once that report, dude. And it's like, what I learned,
which I'd never really thought about. And we really get it personal right now, y'all. But I think you need to understand this, to know what we've been going through. And then also what we have learned this time around. So what I learned was that corporate America definitely doesn't expect the man to have to do anything with his kids, like, the women here like, oh, here, she goes there like here she goes, being a mom. But with a dad, they're like, Can't your wife do that? And they don't say that outright. But that's kind of like the vibe like, What do you mean, your kid is sick? So your xyz like, don't you have a nanny? Don't you have a wife, that kind of stuff. So it was really interesting to see those dynamics. As a couple who were team, we're partnership, we both do everything. Boy, yo does everything. Okay? moil did night shift when Kingston was young, because as you know, if you go back and listen, and 2022 my update, so he did overnight shifts, and I did the day shifts, because again, we were both home working, trying to juggle and like that is unheard of, in most spaces. Like he also did a lot of the diapers because the ones I did would, would often fall off. But anyway, what I'm saying here is, so this time around, I am really grateful that he's back to be an entrepreneur. So you know, we can do this juggle even more, because I was so fatigued. I was so fatigued when I was pregnant, that he started doing all of the drop off all the pickups. And now that I'm with Kami, most of the time, he's still doing that. So I can be with her. So we basically like a lot of couples will say divide and conquer. Similarly, when it's time for me to record like this episode, he's with her. And that's like old times like When can he was young, and I am here able to record. So it's only through partnership, that I'm able to bring you this podcast and I'm able to do this podcast. And we're doing things a little bit differently this time in that so we have more help. This time around. We move we've since moved and 2022 back to New York back where we're from. So we're able to get support from both sets of our parents that God are here and we're able to have support by sending Kingston to school for example. So you know, we have one less child to juggle during the day. Most days. We'll get to Christmas break in a second and we have started testing out babysitters sooner and earlier so with Kingston because he was born during the pandemic, and we didn't have that opportunity till he was like over one, almost two, because just with the pandemic and everything, and then even with daycare, like the waitlist, were out of control, and all that good stuff. So it taught me a lot about how proactive I need to be this time around. Now, don't get me wrong, I'm not one of those people that puts my kid on a daycare list. Once I know I'm pregnant, I just, I find that I can't think about that, while I'm pregnant. While I'm pregnant, I'm just trying to get through the pregnancy, just thinking about the immediate, like, pregnancy. I'm not thinking about school, I'm not thinking about all these other things. Again, I know that's a privilege. So I started thinking once he was here, and I was a bit more settled into some semblance of routine, I started thinking about the all important question of who's gonna watch this kid who's gonna take care of this baby, because I need to work actually like to work for myself. And I'm ready to get back to it. So I needed to start exploring that. So I have, we started testing out babysitters, and getting into the flow of what works for us. And that's been very helpful. Again, I plan my recordings around that I plan my meetings around that. So if you see me, and you're like, well, wow, how's Nicaila Getting back into this flow, how she making all this content, when I started making all this content, just know that there is a team and support behind that. So that's how I'm able to get things done. And of course, just like the juggle, and then she, we're gonna start her probably, I thought I could hold out until one years old, but I have work to do. And, and what I've learned from my experience with my son is that I am eager for her to get that enrichment. That can be, oh, I don't know if you hear that. But that's her cry. She just woke up from her nap. So yeah, that is why she's gonna start but really, because there's only so much you can do as a parent when you are working. So if you're a parent who also is committed to just not just because it's not just anything, but if you're a parent who is able to homeschool and really set aside that time to be the Montessori School and the preschool and the infant school for your child, then staying at home is absolutely wonderful in addition to getting to avoid the germs until they're older, because believe me, that's those germs are no joke when Kingston started daycare, those germs were no joke. However, I'm not able to do that. And I don't want her to be just home during the same five activities that we have. I don't want to try to recreate a nursery or preschool because we only have so much space in our apartment. I want her to start to get out there and get out there. So like I want my child outside. But no, I want her to love place that we found and the things that she's going to be exposed, exposed not germs, but the things that she's gonna get to do and interact with other kids her age and even be exposed to food. So I'm not trying to do everything on my own. The hardest part for me was feeling like I was doing everything on my own. Well, me and moil doing everything on our own in terms of educating our kid, okay, like the part that swung me for a loop the most, and made it so difficult to get back into the work zone is that you just take for granted, when you find out you're pregnant, you're so focused about the pregnancy and you take for granted that you are literally responsible for teaching these people how to do everything, how to eat, how to sleep, how to go to the bathroom, everything like that is so time consuming. It is so nice to have help like, oh, you support this person to learn how to eat, how to sleep through noise and how to use the bathroom to thank you Jesus, right, like I'm here for it. Now, I don't love having to pay for that. No, I don't know. But the goal is being able to do that means that I could work hard and make more money. Okay, so that is what's going down with the family.
This time around. We knew what to expect in terms of we knew sleep deprivation was coming. We knew it was going to turn us into angry irritable people. Especially me. I knew I was going to be a hormonal wreck. I still am. Okay, whatever. That's what happens. All right. And I'm not saying that that is easy to deal with like you still know what's coming in and you still fight you still look around like wait, why are we bickering because we all got no sleep. We're we're sleep deprived. We're forgetting to eat. We are. I wasn't. It's hard for me to get out for walks because I like getting used to the nursing pumping all of that feeling like you have a short window before it's time to pump again or you're gonna get inquiries from people who are not moms. I hope I'm not boring you with this. Skip ahead. I got more coming on the side hustle piece, but I'm just telling you what I've been through and what I'm going through. So this time around, we knew it was coming in even though It didn't necessarily make it easier because you still have to go through it, at least we were able to recognize, acknowledge and communicate with each other through it. So that was amazingly helpful. The first time around, I felt like even though they say and tell you that, oh, your wife's gonna be really it hormonal and emotional, and all this stuff is gonna be coursing through her body and blah, blah, I think it still just throws you for a loop, like what is happening, what is happening. And this time around, we knew it was coming, we knew it was coming. So that was better. In addition, like knowing that we need to start you know, looking into daycares earlier, knowing that we need to just really take care of ourselves. So this time around, I signed up for a food delivery service. So that's been really helpful to have always have a meal in the fridge. So I don't have to prepare myself, I don't have to also be thinking about what am I going to eat? What am I going to prepare? What am I gonna cook, because who has time to cook right now now, me and guess family and friends, when you first arrive home, they'll be bringing over meals and all this stuff. But that food train, that meal train does stop y'all. So think about where you're gonna get your meals from and how you can relieve some of that pressure, because that was definitely an area that wasn't super ironed out with Kingston, and you obviously need food for your brain to show up and to do your job and to do all the things. So meals are really important. So thinking that through was way better this time around, and just not being a national pandemic made me much happier. Being able to get out for walks everywhere, go to different places, see family, as soon as we had the baby, people were able to come to the hospital, like it was just a world of difference. And that did everything, for all of the things you know, all of the hormones that was really, really good for me. So when people again, when they asked me how I'm doing, I am not BSN when I can tell you 100,000 times better this time around. Alrighty, I'm also not as naive about motherhood, and the different things that it requires this time around. So I think the first time around, I just again was thrown off by just how much time it takes to literally teach a little person to be a human being a child. And now, I recognize that so with our new life, whereas before meeting before kids, I would say Okay, on Mondays are my best day Tuesdays are this, I'm gonna work out in the morning, sometimes you just spend the whole morning BSN. And then you come back and you do work, what you're able to do focus work for like, two, three, sometimes four hours. So you get a lot done. When you have a child, you don't have those bulk hours to get stuff done. And so sometimes, that can be really discouraging. And with my first go round like that would throw me off for like a whole week or several days, I would be so discouraged about what I put down on my to do list that's not done. I would just kind of throw my hands up and discouraged. Like, why am I even trying? Should I just, you know, give up? Like, can I really do this entrepreneur mom thing? Can I make this work, maybe I should take a few years off and just focus on being a mom. I keep saying this just worrying. And it's not to offend anybody. But those are really the thoughts I had. But this time around, I am able to talk myself through this a little better. And instead of having a spiral that started from one day, not going according to plan, because that's the norm days not going according to plan. I just let that day be what it is like yesterday was that day actually, I set out in the morning and the morning, you know, I was doing good. Boom, boom, boom, get stuff done. I think I even went for a walk, you know, because that every day, I get to go for my walks like I used to like to do. And then the day just started spiraling. The baby wasn't doing what I was like trying to talk to her like what's going on, you're supposed to take a nap from this time. And this time, she wasn't done with that. She said, I just want to cat nap today. And I just want to hang out with you. All right. I know she's not talking yet. But I know what she's saying. And so I had to shift my plans and but I did go through kind of a mental spiral because I just kept thinking of like, I like was visualizing my to do list and I was like okay, now there's gonna have to move to this and that's gonna have to move to that. How am I gonna get this done? i Oh, my, you know, my editor episode, all this other stuff. And I just had to let it go and say, You know what, we're gonna shift things around and it's gonna be fine. We're gonna shift things around and it's gonna be fun. And I'm much better at doing this time around because I'm realistic because this new life does not entail long hours of getting to do what I want this new life entails using the pockets of time that I get really, really well. Oh, and it also includes being very, very, very realistic about what can get done. So whereas before, I would try to sneak in a lot. Now I have to say, No, literally today, your only goal is to record episode tomorrow, your only goal is this. And that's it. And that's it. And it's a mind switch, because you feel so weird just putting down one thing on a to do list. But at least one work thing, because I might have other things like, oh, I want to, you know, tomorrow, I'm folding laundry or whatever, whatever. But it still feels kind of weird. But you have to be practical. What's the sense of putting five things on a to do list? If you know, you're only gonna get one done? Like, why are you doing that to yourself, because that messes with you, too, that can lead to the spiral. So, scaling back the to do list. And having less dramatic swings after a tough day, is what is better this time around with two kids. I think anytime you have a baby, one of the quotes that I always remember, I remember I was having a conversation with what a few of us were having a conversation, I think after the retreat at some point with my leak about this about parenthood, and I remember she had said something like, you know, in a partnership, you have a baby, it just kind of blows up your relationship. And then you have to put the pieces back together. And as dramatic and almost, you know, sad as that sounds, it is true, it is true. Because your dynamic completely shifts like that it gets blown up, and you have to put it back together. So that is happening more quickly, this time around. So I'm grateful for that. Because again, we knew the mood swings were coming. We knew the irritability was coming, we knew that lack of sleep was coming. It's gonna make it easier. But we're like, okay, we know what's going on here. We know what's going on here. All right, let's hug it out. But seriously, it's like, you know, this was a phase where you have the benefit the second time around of remembering when your toddler was a baby, and it felt like you would never sleep again. And you realize, oh, okay, that does shift. And all of this has phases. You know, now he's back in a phase where he sleeps well, sometimes sometimes doesn't. He goes through different phases, and he goes in and out of phases. But we have that benefit of having experienced that. So we're like, able to put that back together more quickly, this time around. And another thing I know another motherhood lesson is, number one, don't listen to anybody. I've had to tune out a lot of mommy groups, I don't think I can do the mommy groups, because I just don't relate to a lot of other moms, even other entrepreneur moms, I find that sometimes the dialogue gives me anxiety, because then I start worrying about things I wasn't even worried about.
I start putting myself in the situation. I'm like, Wait, that's not my situation? Well, I don't care about that. I'm tuning that out. So mommy groups don't help me. One on one with other moms helped me just asking a direct question with someone who have observed going through the same thing I'm going through has been helpful. But what's helped me significantly is not comparing my motherhood journey to anyone else. And realizing that there's really no such thing as training a child, you can go through helping a child learn things. So why I say that and why I believe that so you can believe what you want to believe don't come from me in these comments. I really don't care. But so things like sleep training, right? What they don't tell you when you're a new mom, and you do these things, and they work for a while is that it's just that that they work for a while, your child doesn't stay, quote, unquote, trained in anything. So you know, they need to stop calling these things training. Oh, and let me clue you into something else. Those three day potty training things, just throw out the book, just stop it and stop telling moms to expect that because that's not how it's going down for most kids, okay for all kids. All right, like you. This is a lifelong process, that we'll have accidents, we'll have false starts, we'll have wins, and then regressions. So all these things, it's just they're just learning. They're learning these little humans are learning to become people to become adults, to become grownups to become older children, whatever you want to call it. So what I've learned is to recognize that all of this stuff is like different phases that we move in, and then out of, but there's no like, oh, checkbox, like, done this. My child knows this now, boom, move on. He's good. He's graduated. Life is not like that. And I should have known that because like with anything else, like my own journey in life, nothing is linear. Nothing is linear. So I'm cool with that. Hey, this ends the mommy segment. Whoo, I didn't realize I would go on that long you guys. Alright, so let me speed up the next two segments that I want to talk about in this episode. So, life update Nicaila. I am adulting for real now, okay. And like I said, I will continue to share the journey with you guys, if you're on my email list, I'll get back to sharing my favorite books and what I'm reading, although I have to figure out because sometimes I'm reading the same book for a while speaking of which, especially before kids, right, I was adulting. For fake I was, you know, you don't really feel like a grown up. But when you're responsible for someone else's life, that that wakes you up. So what's going on is I am determined to just get my ducks in a row a bit more. Now, I just had Tiffany Lee che the budget needs to be on the show last week. And we talked about her two books. So I've been reading these two books. I've been reading this book for like a year now and put it on the side. So you can see oh, by the way, guys, remember to check out side hustle Pro on YouTube, so you can see what I'm talking about. So this is the first one get good with money, love you tips. And then this is the one she just came out with me at home. So I'm excited to go through this. Because with this book, I've already treated it kind of like this book is kind of like a course. So this book says 10 simple steps to becoming financially whole. And so because there are actual steps, I need time to go through them, not all of them. So for example, like budgeting, I've always been good at that I know how to budget and things like that. So she said, I read through the whole thing. But you know, some chapters, obviously you get through easier because it might not apply to you anymore, or ever. So, for me, I've been really focused on chapters seven through 11, investing like an insider retirement and wealth. So I'm thinking a lot about what retirement looks like for me as an entrepreneur as a mother, what that looks like for inheritance. And what I'll leave for my kids, chapter eight is getting good with insurance. I touched on that in the episode with her. And how like, yes, sometimes you have to hop around chapters. So I, as an entrepreneur, I'm getting my ducks in a row with insurance. This chapter helped me a lot with setting up life insurance. And then chapter nine, Grow Rich ish, increase your net worth, oh, well, I'm already doing that with that talks about side hustling, which I'm the queen of. But you know, it never hurts to think of even more ways that you could increase your net worth. So this ending half of the book is really, really good. And then chapter 10, picking your money team, that's a step that Nicaila is working through this year as well. I just started working with some bookkeepers. And let me tell you, the search for a bookkeeper has been interesting for me. So I've always done my own books. And I knew for I would say, the last at least like three to four years that I really need to outsource this, I just feel like I'm leaving money on the table and not knowing all of these different ways to optimize for taxes and and just optimize, you know, for business. So one of the companies that I tried out a guest had mentioned it on the show. And before the onboarding, like the sales call was really great. I felt awesome about the company. But then once I signed up, because a lot of these companies, they charge a monthly fee to manage your books. And part of that fee is I think the whole fee is tax deductible. Right? So as a business expense, but anywho this company wants you on boarded, it just felt a little bit hands off. Like I didn't feel like I had a one on one person that I was working with. Communication was poor. When I had a question. It just felt like it went to the general inbox and whoever was on duty that day was responding to me. So I had to cut that short, that was not a good experience, I was actually really disappointed. And because I was excited to you know, get things done. So then that kind of like a lot of times when you sign up for something, and it's not what you want, you kind of take a step back for a bit. So I took a step back for like some months. It was like Alright, let me explore what else I can do. I looked into another company, again, the sales call, the initial call was awesome. I was actually with the founder. And I may actually go back to them in the future. The only issue with them is that they no longer do solely bookkeeping, they want to do like your bookkeeping, your state planning everything in one which sounds great, you know, at first, but for me, I'm at a place where I just want to tighten up my books first, like, yes, I want to do all these other things. That's why I'm going to get good with money however, like I don't want to pay exorbitant amounts, until I'm actually making a target earning level that I have in my head. So this year, I'm working on the earning level, so 2025 I might revisit them But I'm not going to put myself in a place where I feel really tight with money in order to have a financial planner. And I'm definitely not working with a financial planner, who will this company doesn't do that, which is why I like them. But I'm not working with a financial planner who's going to try to take a percentage of my net worth each month or whatever they some of them tried to do. No, we're not doing that over here. So that's been a little bit tricky. But tricky is good. That means what I have to remind myself is that means that you are making a informed and educated decision. So when you make your choice, you can feel comfortable about it. So now I have signed up with a solely bookkeeping company, like they're just focused on helping me clean up and organize my books, my books aren't super messy, but I will say when I had less time, over the past three years, like whereas I used to reconcile my statements, every month, I started being like, every four months, six, I've just started. Like, of course, I'm looking at my bank accounts all the time. But I'm not like taking this time to do my profit and loss statement, like I used to every month back before kids and I don't like that anymore. So it's clearly that I now need to outsource this, like, I don't have the same time. But I want to when tax time comes around, I want it to all just be seamless, okay. And like I'm also, I gotta say that, that this stuff can be a little scary, it can be a little scary and let someone into your financial world. So I'm not the type of person who's ever going to be like, Oh, they're doing it, I'll never look at my bank account again. Hell no. But at least I know that, again, I just have a professional eye on it. And we're going to optimize for taxes, we're going to optimize for business savings, we're going to optimize for business investment in growth. So that's what we're doing this year. I'll keep you posted on how that's going. The books have been helpful. Oh, and speaking of books that also, this just arrived, my friend Jamila have journeyed launch podcast. She was on the podcast as well in December, and she wrote your journey to financial freedom. Shout out to you, Jamila doesn't the cover look nice. This looks so pretty. It matches my office and my magazine cover. So I like this a lot, I'm going to be going through this as well. So between these two books, Nicaila is adulting. For real this year, I keep pushing my table, so my mic is shaking. So those are the steps that I'm taking. And I hope that's helpful for you guys, too.
I will link fees books. But guys, like getting our financial ducks in a row will make all of us feel so so good. And I also have to shout out my sister, Natalie, I hope she's listening. But in conjunction with reading Tiffany's book, Natalie, during our sister, we have the sister business chats, she actually did a whole presentation for us on life insurance. So she was really, really instrumental in me tackling this because when you're, you know, working at a company, and you just kind of like, you just kind of sign up for everything with your benefits package. That's kind of nice. It's kind of hands off, you feel like someone has selected the best thing for you. But when you're independent, working on your own having to do some of these things, you just get stuck sometimes in this paralysis of like, how do I pick the right one, if I don't pick the right one, I'm screwed. So I'm not gonna pick anything. And you have to move past that. So consult the people, you know, read books. What I like about Tiffany's approach is she provided two different marketplaces, I didn't even know about these marketplaces, actually, they weren't on my radar because I wasn't in that space of even thinking about it. So that was really, really helpful. And so next steps, I'm looking into all the different insurance protections that she goes over in the chapter. Next, so one by one and that's what I encourage you to do as well. If adulting feels daunting, just try one thing at a time. And go slowly as you need to. Sometimes when you start doing this stuff, it feels like oh my god, I gotta get this together. What happens if something happens to me just bring it take it one step at a time because I know that once you start getting insurance, you start to feel a little freaked out and panic but just do one thing at a time and you'll get there and that's what I have to remind myself as well. It's taken me this many years to get to where I am now it may take time to do this adulting thing but it's gonna be alright, it's gonna be all right and I hope this I share this and I'll continue to share with you guys because I hope this encourages anyone who felt like oh, I should have it together by this time. My side hustle should already be earning this I shouldn't I should other shirts like let's get rid of the shirts this year and just take the steps that we can take
so finally, my goal for this year and what I'm working on on the side, hustle Pro and side hustle level is showing up showing up, okay, without meaning to, without planning to the last few years, and I can pinpoint when it started really again, 2020 2020 was in life just shifted. But over the last few years, I have been showing up less and less on my own social media pages, and on my own podcasts, right, and that's largely in part due to the time constraints, how exhausted I felt, I just had a creative block. That creative block was also caused by the shift in dynamics on some of my favorite social platforms. So everybody knows I really like using Instagram for Business, a lot has shifted, since I started using Instagram for Business, I mean, it's become way more crowded, competitive, than they shifted to Rails, getting a lot of play. And then so you kind of had to, like wrap your mind around getting on video getting on camera. I know for a lot of us that is intimidating, because we want to look good. And all the times we overthink getting on camera. So for the platform to now prioritize this kind of content that put a lot of us at a disadvantage. And if you're like me, you found yourself showing up less and less on your page, because you felt like you needed the time you needed to prepare. I can't imagine that like really think about this for a second feeling like you need to prepare and to plan putting out a social media posts. Like what have we come to what have we become as a society? I hate it. Because you're talking to a girl who one of my first jobs in social media was in 2010. Okay, I had a job as a social media assistant. In 2010. Like, I pioneered this social media space, okay, I was one of the pioneers, you can't tell me differently. And yes, it was something we took seriously we had to plan for, and all that good stuff. But it just didn't feel as intense as it is these days. So I want to get back to that space of not taking it too seriously. This is something that requires me to simply show who I am to simply show up, all right, to just be myself, to just be myself. And so that's what I'm going to do this year, I am committed to making imperfect content, I'm committed to worrying less about matching colors and fonts, and aesthetic, and focusing on quality, I have a lot that I can share everything from how I've grown my business, how I've grown it to a point where I can work for myself, how I've grown my podcast, how to really use social media for your business. I know a lot of people especially like older millennials, like myself, who they have these business ideas, and they're struggling and showing up on social media. And I get it, I get it, I really do. And I want to help you, because it doesn't have to be as hard as you think. And I want to just loosen everybody up. So first, I need to loosen up first, I need to put myself out there. So that is on the business side, my main goal this year, and everything else will follow. I have sub goals under that you guys. And again, I'll continue in our monthly check ins hold me to that our monthly check ins, let you guys know about these goals. But just know that the main one is showing up on my page with my knowledge, because enough is enough. All right, and also showing up with talking about the offerings that I have. So podcast moguls has been updated this year. In the process of that now, with things like that sometimes you do need to get into a better space. And mentally I just wasn't there a cap trying over the last few years. I just wasn't there. But I am there. I have already gone through audited modules one and two drafted the new slides, updating, you know, my outline for the actual video recording. And I've committed to doing it's an eight module course I'm committed to doing two modules a week with also the grace for myself to know that if it takes me a little longer, it's okay because it's going to be quality. And I'm excited to like, include everything that I'm doing now in 2024. So things like what I used to record how I use and how I and my team use AI to like optimize our process and our time, everything. All of that will be included in podcast moguls and then once that one is done, I want to upgrade, master the gram upgrade, go get our action plan. So I'm really excited about this, but it starts with showing up. It starts with showing up. And so that's what I'm doing. I'm showing up for myself. I'm showing up for you. And let's do this. Let's keep talking. drop any questions you have for me me over on YouTube in the comment section. If you liked this episode and want to hear more like it, let me know. And with that I will talk to you guys next week. Hey guys, thanks for listening to side hustle Pro. If you like the show, be sure to subscribe rate and review on Apple podcasts. It helps other side hustlers just like you to find the show. And if you want to hear more from me, you can follow me on Instagram at side hustle Pro. Plus sign up for my six bullet Saturday newsletter at side hustle Pro, that CO slash newsletter. When you sign up, you will receive weekly nuggets from me, including what I'm up to personal lessons and my business tip of the week. Again that side hustle pro.co/newsletter to sign up. Talk to you soon
Transcribed by https://otter.ai