This week in the guest chair we have a very special guest, Portia Obeng, social media strategist, LinkedIn coach, and former Side Hustle Pro social media manager! With over 10 years of experience, Portia guides people through the ever-changing social media landscape to amplify their personal brands and make money.
In this episode she shares about:
- The steps she’s taken to go from job hopping to helping people optimize their LinkedIn
- Her focus on the niche of creating “ LinkedIn superstars” who advocate for the company they work for
- Why she hates jobs and how she’s been able to maintain a non-traditional path
Highlights Include:
- 00:00 Intro
- 02:00 Early career experience
- 08:00 Helping women level up in LinkedIn
- 13:30 The importance of consistency on LinkedIn
- 16:20 Building a LinkedIn profile
- 24:00 Optimizing content on LinkedIn
- 29:25 Using LinkedIn to build a personal brand
- 37:00 How to connect in the best way on LinkedIn
- 50:00 Tips for entrepreneurs
Check out episode 420 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube
Links mentioned in this episode
- Portia’s Website: https://www.portiaobeng.com/
- Portia’s LinkedIn: https://www.linkedin.com/in/portiaobeng/
- Portia’s TikTok: https://www.tiktok.com/@portia.o
- Muoyo’s Website: https://myvoterstatus.com/
- Verizon Small Business Program: https://digitalready.verizonwireless.com/
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Guest Social Media Info
Portia’s TikTok: https://www.tiktok.com/@portia.o
Portia’s LinkedIn: https://www.linkedin.com/in/portiaobeng/
