This week in the guest chair we are back for an update episode with Arsha Jones, founder of Capital City- the DC-based company behind the wildly popular Mambo Sauce. Stemming from Arsha’s desire to create a product that she could sell multiples of, Arsha describes her journey from starting as a web designer, shifting into e-commerce, and finally venturing into entrepreneurship.
In this episode Arsha shares:
- How starting an income-driven business, Tees In The Trap, helped to fund ventures for Capital City
- How she got Mambo sauce onto shelves of major businesses like Papa Johns, Walmart, and Target
- The importance of legacy and how embedding the culture of the community she serves has opened up unique opportunities
Highlights Include:
- 07:07 Leaving The Service Industry
- 10:44 Launching Multiple Businesses At Once
- 17:14 Creating Multiple Revenue Streams
- 19:50 Being The Face Of Your Brand
- 29:33 Creating a Premium Product
- 30:48 Getting Into Retail
- 35:33 Creating Brand Partnerships
- 41:11 Selling On Amazon
- 45:23 Creating Your Own Path
Links mentioned in this episode
- First Arsha Jones SHP Episode: https://sidehustlepro.co/arshajones/
- Capital City Instagram: https://www.instagram.com/capitalcityco
- Capital City Website: https://www.capitalcity.com/
- Arsha’s Instagram: https://www.instagram.com/arshajones/
- Arsha’s Facebook: https://www.facebook.com/arshajones
- Tees In The Trap: https://www.teesinthetrap.com/
- Amazon Seller Central: https://sellercentral.amazon.com/
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Announcements
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If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: https://sidehustlepro.co/facebook
Guest Social Media Info
Arsha’s Facebook: https://www.facebook.com/arshajones
Capital City Instagram: https://www.instagram.com/capitalcityco
Arsha’s Instagram: https://www.instagram.com/arshajones/
